As the excitement builds for the 2025 Hollywoodbets Durban July (HDJ), one of South Africa’s most glamorous and high-profile social events, the pressure mounts for artists and DJs hoping to secure a coveted spot on the lineup. For many creatives, the anticipation can quickly turn to anxiety, especially when bookings don’t come through as expected. But South African singer-songwriter Zee Nxumalo offers a beacon of hope and encouragement that every aspiring artist needs to hear.
Taking to Facebook ahead of the event, Nxumalo shared a heartfelt message reminding fellow creatives that success takes time and that not being booked this year is not the end of the road. Her uplifting words—“This coming Durban July weekend, as a DJ or an artist and you are not booked in Durban, don’t lose hope, success takes time. I wish you guys all the best”—resonate deeply in an industry often marked by fierce competition and unpredictability.
Zee Nxumalo herself is a shining example of perseverance and rising through the ranks. Born Zandile Nxumalo in Eswatini and raised in Alexandra, Johannesburg, she has rapidly become a force in the South African music scene. With multiple platinum-certified hits such as “Funk 55” and “Thula Mabota,” and a growing discography including her extended plays KwaNxumalo (2022) and Inja Ye Game (2024), Nxumalo’s journey underscores the importance of resilience and dedication.
For artists aiming to emulate her success and make their mark at events like the Durban July, here are key takeaways inspired by Nxumalo’s message and career:
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Stay Persistent: The path to recognition is rarely instant. Like Nxumalo’s rise, it often involves years of honing craft, releasing music, and building a loyal fan base.
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Build Your Brand Online: In today’s digital age, a strong online presence can open doors. Engage with fans, share your work consistently, and leverage social media to attract attention from event organizers.
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Network Authentically: Relationships within the industry matter. Collaborate with other artists, producers, and DJs to expand your reach and create opportunities.
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Keep Creating Quality Work: Focus on producing music and performances that resonate and showcase your unique style. Quality attracts bookings and loyal audiences.
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Maintain a Positive Mindset: As Nxumalo’s encouragement highlights, setbacks are part of the journey. Staying hopeful and motivated is crucial to long-term success.
The Hollywoodbets Durban July is not just a horse racing event; it’s a cultural phenomenon that spotlights South Africa’s vibrant talent. Whether you’re a DJ spinning tracks or an artist performing live, the opportunity to shine there is significant. Zee Nxumalo’s words remind us all that while the spotlight may not shine on everyone immediately, with perseverance and passion, the stage will open.
