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Nollywood actress Mercy Johnson Okojie is currently facing significant online backlash following her unveiling as a brand ambassador for ‘Girls Tag,’ a menstrual care brand. The controversy stems from reports that the brand’s menstrual kit is being sold for N25,000, a price point many Nigerians deem exorbitant and insensitive, especially given the current economic climate.

Social media users have taken to various platforms to express their disappointment and criticism, questioning the affordability and accessibility of such a product, particularly for the demographic it aims to serve. The incident has sparked a wider conversation about celebrity endorsements, product pricing, and social responsibility in Nigeria’s entertainment industry.

Key Players Involved

  • Mercy Johnson Okojie: Prominent Nollywood actress and new brand ambassador for Girls Tag.
  • Girls Tag: The menstrual care brand at the center of the controversy due to its product pricing.
  • Nigerian Public/Social Media Users: The primary source of the backlash, expressing concerns over affordability and celebrity endorsements.

Event Timeline

  • May 21, 2026, Late Evening (approx. 11:10 PM UTC): Reports and social media discussions began to emerge regarding Mercy Johnson’s endorsement and the N25,000 menstrual kit.
  • Current Status: The backlash is ongoing across Nigerian social media platforms, with calls for the brand and the actress to address the pricing concerns.
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